Monday, June 01, 2009

Epiphone Is Proud To Announce The 1962 Wilshire Reissue In White

Wilshire WH

In cooperation with the Gibson Custom Shop, Epiphone is proud to announce the second in the series of "Epiphone Custom Historic USA" guitars - the 1962 Wilshire Reissue in White. Made in Nashville, Tennessee and limited to only 100 instruments worldwide, it combines impeccable attention to detail and historic accuracy. The first in the series - the 1962 Wilshire in Cherry - sold out immediately so if you'd like to get your hands on not only a one-of-a-kind collectible but also an exquisite guitar with unique tone, appearance and attention to detail, you'd better hurry.

History of the Wilshire: In 1957 in an effort to bolster their stand up bass business Gibson purchased their arch rival the Epiphone Guitar Company and moved production to Kalamazoo, Michigan. Along with the sought after bass tooling Gibson acquired access to many storied models and a brand name with a history of quality and prestige. With plans to expand retail distribution by differentiating Epiphone dealers from Gibson dealers, Gibson began production of a new line of "Kalamazoo-made and designed" Epiphones in 1959. For over a decade from 1959 through early 1970 Epiphone solid body guitars and basses were produced in limited numbers right along side some of the greatest Gibson's of all time. These Epiphone guitars represented some of the highest quality and best sounding instruments of their generation. They provided unique shapes, pickup arrangements, and tonal signatures not seen on comparable Gibson models of the day. Under appreciated at the time of their release numerous artists through the years have recognized the unique appeal of these guitars. Jimi Hendrix, Johnny Winter, Paul Gilbert and Steve Marriot are but a few of the artist that have embraced the tone and build quality of these Kalamazoo built Epiphone solid body instruments. One such Epiphone instrument was the Wilshire. First released in 1960 the Wilshire featured two P90 pickups, a 3 on a side headstock and a solid mahogany body and one piece neck. It was designed to compete with the popular Fender Stratocaster in terms of upper fret access, light-weight and playability. It is little surprise given its Kalamazoo origins that this guitar would share many features with its Gibson cousin the Les Paul Jr. However unlike the Les Paul Jr. the '62 Epiphone Wilshire provided two P90 pickups and an intonatable bridge. This arrangement offered an extremely functional and versatile alternative. With an original MSRP of $210, production of the 1962 Wilshire SB-432 was limited to only 180 guitars. Today, owners of original 1962 Wilshires are not only blessed with an outstanding instrument, but also a wise investment and a very collectible guitar. Original Wilshires now sell regularly for $5,000 to $12,000 or more depending upon their year and condition.

To commemorate the Wilshire as well as other "Kalamazoo-made" models, Epiphone is proud to introduce the "Epiphone Historic Custom USA" collection. Available and shipping to authorized retailers starting in May-2009, this latest historic reissue includes:

• Original Style Hard Case
• Numbered Certificate of Authenticity in leatherette binder
• Vintage-style Coiled Guitar Cord
• Commemorative Picks
• Commemorative T-Shirt
• 1962-style Thin Leather Strap

Specifications are listed below.

A Word About Serial Numbers:
All 1962 Wilshire Reissue models have a 6 digit serial number. The first number designates the last digit of the year of the reissue, the last number designates the last digit of the original production year and the four inner digits represent the production number. For example, the serial number below would represent the first 1962 Wilshire Reissue.

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