Gibson Gives and Guitars For Vets Announce "Rock To Remember" Virtual Concert To Support U.S. Military Veterans

Inaugural Concert Hosted by Jared James Nichols and features intimate sets from Don Felder, Big & Rich, Joe Bonamassa, Phil X and The Drills, Travis Denning, Ley Roy Parnell, Orianthi, Lizzy Hale and Joe Hottinger(Halestorm), Meghan Patrick, Frank Hanno with JT Loux Band, Jimmy Vivino and Friends, Meghan Linsey and Tyler Cain, Honey County, Bones Owens, Nick Perri and The Underground Thieves, Laine Hardy and many more


ROCK TO REMEMBER will stream live on Wednesday, November 11 at 7:30PM/8:30ET on Gibson Facebook and LiveXLive and will raise funds for Guitars For Vets music Program – text"G$V" to 707070 to donate

11.11.2020

Gibson Gives and Guitars For Vets play it forward to returning U.S. military veterans on Veteran's Day.

NASHVILLE, TN - November 10, 2020 - Gibson Gives – the charitable arm of Gibson guitars, the iconic American instrument brand – and Guitars For Vets today announce the inaugural ROCK TO REMEMBER, a virtual concert featuring all original content on Wednesday, November 11, Veteran's Day.

ROCK TO REMEMBER will be hosted by Jared James Nichols and feature performances from 20 plus artists across the U.S. These artists join Gibson Gives and Guitars4Vets to raise funds to provide music programs for returning U.S. military veterans afflicted with PTSD. ROCK TO REMEMBER will livestream in its entirety on Wednesday, November 11 at 7:30pm CT simultaneously on Gibson Facebook and LiveXLive, a global music and entertainment platform. Fans can donate directly to the Guitars For Vets music Program or text "G4V" 707070 to donate.

ROCK TO REMEMBER will feature original performances and content from a diverse group of artists including Don Felder, Big & Rich, Joe Bonamassa, Phil X and The Drills, Travis Denning, Lee Roy Parnell, Orianthi, Lzzy Hale and Joe Hottinger (Halestorm), Meghan Patrick, Frank Hannon (Tesla) with JT Loux Band, Jimmy Vivino and Friends, Meghan Linsey and Tyler Cain, Honey County, Bones Owens, Nick Perri and The Underground Thieves, Laine Hardy and many more. Additionally, a handful of U.S. veteran graduates of the Guitars For Vets programs will be featured performing their original songs.

Guitars For Vets (G4V) is a 501(c)3 nonprofit organization that directly supports veterans struggling with the challenges of Post Traumatic Stress (PTSD) by providing them with free guitars of their own and guitar lessons in both a one-on-one, and a group setting. Thousands of U.S. veterans are afflicted with Post Traumatic Stress Disorder (PTSD) and struggling with physical injuries. In fact, more soldiers have committed suicide since the Vietnam War than have died in actual battle. Many are now finding hope in an unlikely place: behind the wood and strings of a guitar. The healing power of music helps soldiers cope and Guitars For Vets provides veterans with the guitars and a forum to learn how to play to relieve stress. Guitars For Vets pursues its mission to share the healing power of music by providing free guitar instruction, a new acoustic guitar and a guitar accessory kit in a structured program run by volunteers, primarily through the Department of Veterans Affairs facilities and community-based medical centers. Guitars For Vets' mission is to help those who served our country rediscover their joy through the power of music.

Gibson Gives, the 501(c)3 charitable arm of Gibson guitars – believes in the power of music, and that getting instruments into the hands of those with a desire to make music is a truly life-changing event. Headquartered in the heart of downtown Nashville, the iconic, American-made instrument brand Gibson, has been creating, inspiring, and contributing to the 'share of sound' for 126 years. After more than a century, Gibson artists, players and fans continue to experience the #1 guitar brand rejuvenated. Gibson is played by the best and brightest artists, across generations and genres and has emerged as the most relevant, most played, and most loved guitar brand around the world.

ABOUT GUITARS FOR VETS

Guitars For Vets (G4V) is a 501(c)3 nonprofit organization that supports veterans struggling with the challenges of Post Traumatic Stress (PTSD) by providing them with free guitars of their own and lessons in a one-on-one and a group setting. To date, G4V and its nearly 500 volunteers have gifted more than 4,500 new guitars and 45,000 lessons to those that have endured the wounds of war. All of the instruments and accessories are provided free of charge to veterans in the program, but the cost and lessons are met through donations. Watch the Guitars For Vets video Here and for more information, visit: www.guitarsforvets.org.

For more information on Guitars For Vets, visit:

GUITARSFORVETS.ORG


ABOUT LIVEXLIVE MEDIA, INC

Headquartered in Los Angeles, California, LiveXLive Media, Inc. (NASDAQ: LIVX) (the "Company") (pronounced Live "by" Live) is a global platform for live stream and on-demand audio, video and podcast content in music, comedy, and pop culture. LiveXLive, which has streamed over 1400 artists since January 2020, has become a go-to partner for the world's top artists and celebrity voices as well as music festivals concerts, including Rock in Rio, EDC Las Vegas, and many others. In April 2020, LiveXLive produced its first 48-hour music festival called "Music Lives" with tremendous success as it earned over 50 million views and over 5 billion views for #musiclives on TikTok on 100+ performances. LiveXLive's library of global events, video-audio podcasts and original shows are also available on Amazon, Apple TV, Roku and Samsung TVs in addition to its own app, destination site and social channels. The Company's wholly-owned subsidiary, PodcastOne, generates more than 2.1 billion downloads annually across more than 300 podcasts.

For more information on LiveXLive Media, visit:

LIVEXLIVE.COM | TWITTER | INSTAGRAM | FACEBOOK TIKTOK | YOUTUBE |


ABOUT GIBSON GIVES:

The Gibson Gives | Gibson Foundation is a 501(c)(3) committed to introduce, inspire, and amplify the power of music through guitars across all generations, genres, and genders. For over 126 years Gibson has been shaping, contributing, and supporting sound through their guitars. Gibson realized early on that getting instruments into the hands of those with a desire to make music is a truly life-changing event. Gibson Gives (Gibson Foundation) has since provided thousands of guitars and related value-in-kind in excess of $30 million. In 2019, Gibson Gives committed to donating 1,000 guitars over the next 1000 days and is ahead, having donated 160 guitars in just four months. Gibson Gives played a lead role in supporting the ‘Do it for the Love' Foundation, outfitted Maplewood High School in Nashville with multiple guitars for a music room—through Gibson Gives partner Give A Note – and played it forward donating 48 guitars and 19,000 string sets to Guitars For Vets to bring the power of music to returning U.S. military veterans with PTSD. Gibson Gives is off to a solid start in 2020 with 100% of all donations to and from Gibson Gives going towards giving the gift of music. The mission of Gibson Gives is to make music matter to more people in more ways...one guitar at a time! For more information, visit: www.gibsongives.org.

For more information on Gibson Gives, visit:

Gibson Gives


ABOUT GIBSON

Gibson Brands, the world’s most iconic guitar brand, has shaped the sounds of generations of musicians and music lovers across genres for more than 100 years. Founded in 1894 and headquartered in Nashville, TN, Gibson Brands has a legacy of world-class craftsmanship, legendary music partnerships, and progressive product evolution that is unrivaled among musical instrument companies. The Gibson Brands portfolio includes Gibson, the number one guitar brand, as well as many of the most beloved and recognizable music brands, including Epiphone, Kramer, Steinberger, MESA/Boogie, and the Gibson Pro Audio division, KRK Systems. Gibson Brands is dedicated to quality, innovation, and sound excellence so that music lovers for generations to come will continue to experience music shaped by Gibson Brands. Learn more at Gibson.com and follow us on TwitterFacebook and Instagram.

For more information on Gibson, visit:

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For media enquiries for Guitars For Vets, Contact: Patrick Nettesheim GUITARS FOR VETS +1 414-339-3648 patrick@guitarsforvets.org

For GIBSON and G2, Contact: Libby Coffey PRIME PR GROUP, INC O: + 1 626-676-4993 LCoffey@primeprgroup.com

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